Anyone who has ever crossed paths with me or has had the pleasure to work alongside the phenomenal team at BluWater™ knows that our heart and soul resides in the hospitality and travel sector. Our love for crafting unforgettable experiences fuels our drive to remain at the cutting edge of the industry. So it’s with great enthusiasm that we are preparing for the exciting upcoming summer travel season!
Recent data released from the luxury travel agency network, Virtuoso, during their 2023 Symposium in Montréal, Québec, paints a vibrant picture of our industry’s rebound and growth. We’re leaving the COVID-19 pandemic in our wake and heading towards a thrilling horizon of global travel.
Virtuoso bookings for 2023 have soared, 91% higher than those leading into 2020, and 62% higher than in 2022. This high demand is leading the way, ahead of the predicted global travel and tourism recovery. Accommodation bookings are also skyrocketing, with preferred hotel reservations showing a staggering 193% increase compared to 2019!
The luxury cruise sector is making waves too, with total bookings up 55% compared to 2019. It’s clear that discerning travelers are eager to set sail on high-end, personalized voyages. Moreover, looking ahead, there’s room for even more optimism. The Virtuoso target market, high-value travelers – those with high-net-worth and ultra-high net worth – is set to grow by 34%, exceeding 62 million worldwide over the next five years!
At BluWater, we are more than ready to meet this surging demand with our bespoke services. Whether it’s exploring the stunning Bahamas, sailing on a private yacht, chartering a private jet or indulging in a luxurious residence club, we’re here to make it happen. Here’s to an exciting summer of travel, brimming with luxury, discovery, and unforgettable experiences. Let’s embrace the journey ahead together!
